Artisan bakery interior with warm lighting and fresh pastries
Bethlehem, PA

Every Loaf Told
a Bethlehem Story

Handcrafted sourdough, flaky pastries, and specialty coffee — baked fresh each morning on East Union Boulevard, just steps from the Steel Stack.

Open Today 6:00 AM – 4:00 PM
Address 107 E Union Blvd
Baker shaping sourdough bread by hand
Freshly baked pastries on a marble counter
Est. Bethlehem

Baked with conviction,
served with soul

Viva Bakery & Cafe was born from a simple belief: that the best bread comes from patience, quality ingredients, and a neighborhood that feels like family. We wake before dawn every day to mix, fold, and bake — because a great loaf can't be rushed.

Located on East Union Boulevard, we're a gathering place for Bethlehem residents who value craft over convenience. Our sourdough ferments for 48 hours. Our coffee is sourced from roasters who share our standards. Our pastries are made from scratch, every single morning.

48-Hour Sourdough
Locally Sourced Ingredients
Baked Fresh Daily
Community Focused

Find Us in
Bethlehem

We're right on East Union Boulevard, easy to find and hard to forget. Pull up a chair, stay a while — your bread is waiting.

Address 107 E Union Blvd
Bethlehem, PA 18018-4063
Hours Mon – Sat: 6:00 AM – 4:00 PM
Sunday: 7:00 AM – 2:00 PM
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Is this your business?This is my business